Beginners Guide to E Liquid


Choosing the right E-juice for you is a major step in satisfaction while vaping, thats why we created this Beginners Guide to E-Liquid. There are a lot to choose from but many are pretty standard. Typically someone switching from smoking will choose a tobacco flavor or maybe a menthol, people who vape as a hobby may choose fruity flavors or citrus based flavors.

The list of choices is virtually endless, from vendors to flavors you could spend months trying them all if not longer. Most e-liquids come in several strengths: high, medium, low, and zero.

But different companies may not have the same standards for strength so it’s important to look at the number of milligrams of nicotine.
E-liquids commonly come in 24 mg, 18 mg, 12 mg, or 6 mg strengths among others.

Choose the right E-liquid strength for you.
Use the E-liquid strength guide below, to help you make your transition to using E-cigs easier, and more successful. (This guide is not based on scientific evidence, but based on the experiences of electronic cigarette users)

0mg/mL Nicotine
This means that there is no nicotine in your E-Liquid mixture.
Zero nicotine levels are usually ordered by people who have quit smoking but still have an oral fixation and use an electronic cigarette to satisfy it.

6mg/mL Nicotine This level of nicotine is the lightest level offered for standard PG juices.
For people who wish to enjoy the smallest possible nicotine level while still enjoying a full E-liquid taste.
This is commonly the last level in “stepping.”

12mg/mL Nicotine. On the lower end of the spectrum, 12mg/ml is a comfortable level for people who prefer nicotine, but aren’t heavy vapers.
This level is also common for people who used to smoke light cigarettes.

18mg/ml Nicotine. This is the middle of the road in terms of nicotine.
Most vapers who were former smokers enjoy this level because it delivers the perfect amount of nicotine in each vape.

24mg/ml Nicotine. This is on the high side of nicotine levels and is commonly preferred by people who were formally heavy smokers (about a pack per day).
It has a noticeable nicotine level that many former smokers enjoy.

36mg/ml Nicotine. This is the highest concentration of nicotine that we offer our customers.
People who prefer this level are usually former smokers with a serious addiction, usually meaning more than two packs per day.


PG/VG in e-liquid

There isn’t a one-size-fits-all answer to this. It depends on the kind of vaping experience you prefer. Many people use various levels of PG and VG for different purposes:

  • Throat Hit – If you enjoy a sharp throat hit when vaping then you’ll prefer a high PG vape. The ‘kick’ at the back of the throat, is something many ex-smokers crave, and PG (along with the nicotine) provides more of this than VG. PG carries flavour marginally better than VG, so the flavour will be slightly improved.


  • Smoothness – High VG fluid tends to give a much smoother feeling on the throat, with a more substantial ‘thicker’ mouth feel. The flavour is slightly muted in VG fluids, but this can be countered by using more power to produce more vapour. Be careful to stay within the voltage/wattage limits of your atomiser, or you risk dry hits, or even damaging your equipment.


  • Stealth Vaping – If you want to keep your vaping low-key in public then high PG is the way to go. Less vapour is produced when exhaled, making this ideal for the less ostentatious vaping enthusiast. However, you should always apply common sense. Vaping in certain places, such as waiting rooms and on public transport, is often outlawed and is simply bad manners. As vaping is relatively new, we have a duty to be aware of public opinion and behave responsibly.


  • Cloud chasing – A growing trend in vaping circles is ‘cloud chasing‘. This simply involves exhaling dense clouds of vapour, the thicker the better. There are even competitive events based around this activity, where the person producing the biggest clouds wins. If this appeals then high VG is the only option – the higher the better.